(Fairfield, LA) – In 2015, social media should be a part of your overall marketing strategy. Whether you’re a small business owner, an entrepreneur, or working out of a corporate headquarters, you should be aware of the benefits that a social media strategy can afford your business. Not only does having a social media presence provide your company with increased exposure and the potential to generate sales leads, but it also welcomes a new level of customer engagement. It’s a great, cost-effective tool that can help your company find increased successes.
That’s why the Jefferson Parish Economic Development Commission (JEDCO) and the Jefferson Chamber of Commerce teamed up to bring you “Social Media 101 for Businesses,” a Prosper Jefferson seminar focused on helping you navigate the social media landscape.
Our panel of experts will bring you an educational seminar jam-packed with tips and techniques to ensure your social media success. In this seminar, you’ll be schooled on social media strategy, content, and analytics.
Join us Wednesday, April 29th, at the East Bank Regional Library’s Jefferson Room from 9:00-10:30. Admission is free, but registration is required to attend. The event is open to all businesses and entrepreneurs. Register online at www.jedco.org/events. For more information contact Kelsey Scram at email@example.com or Emilie Riser at firstname.lastname@example.org.
Meet Our Speakers:
Gretchen Hirt Communications Strategist Gambel Communications A graduate of Loyola University of New Orleans, Gretchen received her Bachelors of Arts degree in theater and mass communications with a concentration in public relations. Gretchen is the VP of Communication for the Public Relations Association of Louisiana – State Chapter and is an active member of the Young Leadership Council, 504ward, the Jefferson Chamber and the New Orleans Chamber. She graduated from the 2013 Bryan Bell Metropolitan Leadership Forum, the 2014 Junior League of New Orleans’ Get on Board Training Program and is a member of the Leadership Jefferson class of 2015.
As Communications Strategist, Gretchen strategically handles media relations, social media, special events and community relations for her clients. Currently, Gretchen leads a variety of accounts including Taste Buds’ popular restaurants (Zea Rotisserie & Grill, Mizado Cocina and Semolina), the Steamboat NATCHEZ, Hibernia Bank, Preservation Resource Center, Ocean Conservancy and the Jefferson Chamber Foundation Academy. Gretchen has worked on projects with the Greater New Orleans Foundation (GiveNOLA Day), Renaissance Publishing (New Orleans Sushi Fest), Entergy (NOLA Bike to Work Day), Companies With A Mission (Super Service Challenge), Louisiana Department of Education, the American Nurse Project, the Hotel Monteleone, ZukaBaby, Baudry Therapy Center and City Park, among many others.
For her work in public relations, Gretchen has received an Award of Excellence, a Lantern Award and Best in Show from the Southern Public Relations Federation.
Jeff Januszek Founder Jeff Januszek Social Media Marketing With 17 years as a successful morning radio host, Jeff Januszek has a knack for creating captivating content on a daily basis. Originally from Detroit, Jeff married a New Orleans girl in 2011. This explains why, in 2014, Jeff left his radio career behind and made a home for he and his wife in Lakeview. After years of connecting with audiences via social media, it was only natural for Jeff to launch his own social media management and consulting firm. Jeff has worked with clients like the Cincinnati Reds, The Grand Prix of NOLA, Fix My Streets New Orleans, and many more, to help get their message to millions. Now, with his wife expecting their first child in June 2015, Jeff continues to grow his business in the New Orleans metro area. Simply put, won’t meet anyone more passionate about teaching organizations how to expertly use the most powerful advertising tool ever, social media.
Margaux Maizlish Social Media Accounts Manager FSC Interactive Born and raised in Baltimore, Margaux found herself in New Orleans by way of New York City. As the Director of Social Media at FSC Interactive, a leading digital marketing agency in New Orleans, Margaux, works with the Social Media Department to ensure that all accounts are being managed properly and being given the appropriate attention. Her primary role is to provide guidance, structure and accountability to her team, as well as oversee Zatarain’s social media presence. Her efforts with Zatarain’s have resulted in a benchmark-defying Twitter partnership, an award-winning surprise and delight campaign, and, most importantly, a loyal online community. When she’s not working, Margaux loves keeping up with digital trends and emerging tech, pop culture, and a good Sazerac.